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Strategic Management 14e

Strategic Management 14e. Competitiveness and Globallization, Concept and Case.

  • 255,000đ
  • Mã sản phẩm: ST7959
  • Tình trạng: 2

Part 1: Strategic Management Inputs 2

1. Strategic Management and Strategic Competitiveness, 2

2. The External Environment: Opportunities, Threats, Industry Competition,

and Competitor Analysis, 30

3. The Internal Organization: Resources, Capabilities, Core Competencies,

and Competitive Advantages, 60

Part 2: Strategic Actions: Strategy Formulation 86

4. Business-Level Strategy, 86

5. Competitive Rivalry and Competitive Dynamics, 112

6. Corporate-Level Strategy, 138

7. Merger and Acquisition Strategies and Restructuring, 164

8. International Strategy, 190

9. Cooperative Strategy, 222

Part 3: Strategic Actions: Strategy Implementation 248

10. Corporate Governance, 248

11. Organizational Structure and Controls, 278

12. Strategic Leadership, 312

13. Strategic Entrepreneurship, 340

Part 4: Case Studies C-1

Glossary, G-1

Name Index, I-1

Company Index, I-24

Subject Index, I-27

Brief Contents

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